Our Mission
”Solidate has an important mission - to help families and individuals out of the debt trap, prevent exclusion and mental health issues, and thus help society as a whole. Transparency, openness, humanity and responsibility are our core values.”
— Harry Nyroos, CEO of Solidate Oy
Solidate helps people with a crippling financial burden towards a balanced economy. In this way, we benefit both society and the individual. We believe that ethical, sustainable and humane business is the most profitable for all involved.
Responsibility and sustainability are reflected in our daily activity:
We give unbiased and useful information on how to address household over-indebtedness
We always offer the most suitable solution to our customers, even if it is not our arrangement loan service
We are efficient and digital
We transparently follow GDPR and other privacy regulation
We are careful who we partner with, we cooperate with responsible investors, credible experts and public and third sector partners.
We participate actively in the broad social discussion and openly address problem areas as we see them. We support the work of the public and 3rd sectors
We only engage in activities that contribute to the achievement of a sustainable economic situation and the proper economic management of the household
Our Mission
We help over-indebted people get back on their feet. We are the first in Finland to do so openly and responsibly through cooperation between the public, private and NGO sectors. At the same time, we create solutions that make lending and borrowing more responsible.
Our Vision
Our vision is a world where the household debt problems can always be solved and where lenders support borrowers in achieving sensible goals. The human and social costs of over-indebtedness are minimised through the cooperation of responsible actors and the use of new technologies.
Our Values
Integrity
We act honestly, always. We do what we promise and we only promise what we can deliver. We always offer the most suitable solution for the customer, even if it is something other than our service.
Courage
We help everyone and communicate our recommendations openly and clearly in all situations. We are challenging current credit practices and changing the market so that responsible operations are the best option for all parties.
Humanity
We want to connect people and help them achieve their goals. In all of our activities, we strive for humanity: we listen and discuss, we do not judge or declare.
Who Are We?
Board of Directors
Harry Nyroos, Founder, Chairman and CEO – Harry is a serial entrepreneur in the technology, insurance and finance industries. He founded Profit Software and served as CEO for a long time. Harry works as an angel investor and advisor, especially in the field of financial technology.
“For me, the purpose of business has always been to benefit all stakeholders in the company, and the society, to improve people’s lives. Solidate is built on the same ideas. An individual actor can initiate a major change. ”
Torsti Tenhunen, member – Torsti is a board professional, leadership coach, investor and FiBAN influencer. Torsti has founded and funded several innovative startups and serves as a board member, chairman and growth accelerator for several startups, growth companies and corporates.
“I want to be involved also in solving bigger, socially wicked problems. Mitigating or even preventing over-indebtedness and offering new options to those in difficulty is a huge and important mission. Solidate's solution is very innovative, socially beneficial and soon also globally scalable.”
Tomi-Pekka Vuorinen, member – Tomi is a technology-, finance- and process-oriented developer and thinker. Previous international assignments and practical operational management have also taught Tomi soft values and, above all, the importance of team and cooperation to achieve success. Tomi currently works as a business broker as well as a serial entrepreneur and investor in several companies.
"Especially in the current uncertain market situation, due to the effect of high inflation and rising energy prices, even more people can get into a debt trap. I want to be involved in developing working solutions and operating models to solve the problem and through this help society and individual people towards a better and safer future. I hope Solidate is part of this better future.”
Juhana Harju, member – Juhana brings a social vision and understanding of political processes to Solidate's board. Juhana has previously guided trade unions in the midst of changes as a director responsible for social relations, supported the growth of companies in the role of consultant and board professional and now works as the CEO of NordXE Oy, building services related to digital ownership that the rapidly expanding metaverse needs.
"At Solidate, I appreciate the company's approach to a current difficult problem, transparent operation and ethos of helping."
Anna Belik, member –
CEO
Harry Nyroos – CEO and Founder
Shareholders and Major Owners
Major shareholders and owners are Finnish private families, management, family investment offices, and investment professionals. They all share the same mission and enthusiasm to renew financial loan market and pursue responsible and sustainable business that creates great impact for society.